Recent marketing campaigns are spread worldwide and all potential customers are literally bombarded with adds for all kinds of products. People have gotten to the point where it is all background noise. We let that which does not matter slide because we fear that our head will explode if we have to remember everything.

It's about time for smarter and more interesting marketing that captures the target customers' attention and interest. Here is a video that shows a few examples on how to get people out of their heads and fully interested in knowing more about a product they probably don't yet want or need. This requires creativity, but can show great results if applied correctly:

People are curious by nature. We all love to be understood, amazed and we love to feel special. Any company that can use that in a smart and positive way (offering a win-win situation) will profit and build a long term relationship with a great number of c