In an interview with Agerpres, Aurel Popescu, the president of Rompan, believes that this year the supply of „cozonaci” (traditional Romanian sweet bread) will exceed demand. This phenomenon is linked to a decrease in consumer spending due to the decline in purchasing power, despite the industry’s supply reaching the same figures as last year, around 7-7.5 million pieces. Encouraging news comes from exporters who have managed to increase „cozonac” sales by 10% in foreign markets:
„Out of the 7-7.5 million ‘cozonaci’ we produce during this period, almost 10% are destined for export, a significant percentage. We are present in all countries, not just those where Romanians live. For example, in England, people are accustomed to buying ‘cozonaci’ from the Romanian store,” added Popescu. On the market, „cozonaci” are offered for sale at prices ranging from 12 lei to 80 lei per kilogram, dep...